MEET THE FOUNDERS

LIESBETH
& VIOLET

Since 2011, the sisters behind the POM Amsterdam brand, Liesbeth and Violet Lotgering, have been making high-quality scarves and clothing in which women feel beautiful and strong. Fashion items that emphasize unique femininity and with which you express your true, colourful self.

Two women in stylish outfits, one standing and one sitting, in front of a plain background.
Person painting pink flowers with watercolor and paint tubes on a table.

HANDMADE

The collections consist of elegant and feminine styles characterised by contrasting colours, pronounced prints and the use of fine and natural fabrics. The sisters design all prints and items themselves. Each print tells a unique story and is hand painted by Violet from the colourful studio in Amsterdam. With more than 800 points of sale worldwide, POM Amsterdam has grown into a successful international fashion brand that continues to surprise.

“This spring-summer, we have once again created a strong collection with, on the one hand, our signature bold ‘POM’ colours and iconic handcrafted prints, and on the other hand, innovative trendy shapes and new fabric qualities."

Liesbeth zu Castell Rüdenhausen - Lotgering

VIOLET'S
FAVOURITES

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Two women smiling in a fabric-filled workshop.

IT RUNS IN THE FAMILY

 

Liesbeth and Violet are sisters, born in an entrepreneurial family. Their grandfather was the founder of the well-known Royal Talens oil paint. Creativity and entrepreneurship flow through their veins. They share a passion to create beautiful things, to continue to challenge themselves and to surprise others.

POM Amsterdam is a family business. In addition to the involvement of their own family members, the POM team has grown from a small group of passionate people into one big 'happy family'. The sisters are happy to give everyone a voice in the collection. 

"So many people with so much sense of style."

Violet Lotgering

TOUS LES MAILLOTS

Two women examining a striped, beaded garment in a well-lit room.

COMPLETELY COMPLEMENTARY

 

Liesbeth and Violet are so different yet so complementary. Violet's creativity and conceptual way of thinking, combined with Liesbeth's strategic and commercial capacities, makes them a strong team.

Combining their successful business and young families at home is top sport. As sisters, they know exactly when to give each other space or to keep each other on their toes, both in private and in business.

LIESBETH'S
FAVOURITES

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